
THE AWAKENING
We believe in storytelling that evolves.
In using AI not to replace creativity, but to extend it.
Films that shift with emotion.
Narratives that respond to the viewer.
Worlds that learn as they grow.
Horror is our foundation—because fear reveals truth.
But genre is not our boundary.
It’s our brush, our keyboard, our algorithm.
We twist genres to invent new forms of media,
new ways to feel,
and new reasons to watch.
Built on VFX mastery, narrative precision, and immersive tech,
we use our experience to shape the next generation of entertainment.
GOOOD IDEAS is the prototype of what’s next.
Not a studio—an engine.

WHAT’S NEXT

AI-POWERED PRODUCTION
We use AI as a creative partner—from visual prototyping to post-production pipelines. This isn’t automation—it’s acceleration. A new way to design stories at scale, with precision and poetry.

VIRTUAL ACTORS & AI CHARACTERS
From synthetic performers to AI influencers, we build the cast of tomorrow. Fluid, emotional, and always evolving—new identities born to inhabit new worlds.

EMOTIONALLY-RESPONSIVE FILMS
Stories that feel you. Narratives that adapt their rhythm, structure, or tone based on audience input or emotional signals. Each viewing becomes unique, alive, and intimate.

INTERACTIVE GENRE WORLDS
Films become portals. We create narrative ecosystems where stories spill into games, immersive experiences, and community-driven lore. Genre is the doorway—interaction is the journey.

PROCEDURAL STORY ENGINES
We don’t just write scripts. We design modular systems that can generate entire storylines, universes, and episodes—on demand. Welcome to the era of endless narrative.

PROJECTS

THE KRAKEN
A genre-bending prototype born from our AI-powered cinematic lab
A cursed Nazi submarine. An ancient experiment. And now—water itself spreads death.
The Kraken is an AI-crafted horror short born from GOOOD IDEAS’ cinematic lab: a full pipeline prototype built with artificial intelligence, visual effects mastery, and precise genre storytelling.
From script to creature to final cut, everything was shaped by our team’s expertise and guided by a custom AI-enhanced workflow.
This is not just a film—it’s the first artifact of a new way to make cinema.

SPYCAM
Her job is to watch. But now, something is watching back
Martha is a night guard in a department store, tasked with reviewing hours of surveillance footage. When she spots a string of petty thefts by a shadowy figure, it seems trivial—until it spirals into something far more sinister. As she digs deeper, a horrifying truth begins to emerge from the depths of the building itself. What begins as routine observation becomes a descent into psychological terror.
SPYCAM is a tense, atmospheric horror story about perception, isolation, and what lurks behind the lens.

THE ENTITY
THE ALCHIMIST

ASCANIO MALGARINI
Director & Visual Storyteller
Transforms concepts into cinematic vision. Master of direction, VFX, 3D design, and on-set wizardry
THE ARCHITECT

MIRKO ARCESE
AI Experience Designer
Builds the frameworks where narrative meets technology—AI, XR, VR, and interactive systems
THE MYTHMAKER

Christian Bisceglia
Screenwriter & Narrative Designer
Shapes emotional arcs and myth-driven stories. Expert in screenwriting, structure, and meaning-making

CONTACT
Looking for fresh ideas in video entertainment?
Just book a meeting with us.
All it takes is choosing us.